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New Year = Time for a revamp!

29 Dec

Your New Year Business Resolution – 5 things to do in 2016

How was 2015 for you and your small business?

January heralds a new start to a new year and that means it is an opportunity to do something to revamp your small business.

Here are 5 things you could do that on the back of what you have achieved in 2015 could bring some benefits in 2016

Update your website

Your website is your window to the world.  Giving your website an update is essential every new year. Making sure your 2016 products, services and prices are up to date is vital.  Changing a few images and bringing some freshness into the website really can make a difference. Then updating the content and ensuring your keywords are in place and just having fresh copy really lift your website and allow your business to lift off further from where you left it in 2015.

Revamp your Social Media

Along with your website your social media is important. Many companies forget that their social media also needs refreshing; a fresh image and some fresh wording describing your business just add some polish.  In 2016 make a concerted effort to use social media more, maybe spend a little time reading up and then putting an effective social media plan in place.

Re Brand

Your brand defines you. If your small business has been around while or even if it has only been operating a short time taking a look at your brand in line with your updated website (see point 5) and making a concerted effort to use social media more really is worthwhile.  A re-branding sounds hard work and sounds painful but having the right brand that conveys the right message about your business could just mean the difference between growing or standing still in 2016.

Plan your year ahead

Failing to plan is planning to fail and a new year is the perfect time to plan the next 12 months for your small business.  Whether you are a one man band or a small team, putting your goals, objectives and milestones down in writing in a formal plan gives your small business direction that is measurable. With a well-planned year and regular updates to the plan throughout the year your business is under control for the next 12 months the right strategic decisions can be made.

Get advice from someone outside your business

For many small businesses hiring a consultant seems like a crazy idea because the money can be spent better elsewhere. Yes this is true but there are plenty of people and organisations such as friends, accountants, chambers of commerce and banks who will give you valuable business advice on a variety of topics that can truly help your business for little or no charge. Nearly everyone knows someone that may be a specialist in marketing, social media, websites, planning or even trading overseas – take a look at your circle of friends, family and business associates and ask someone if they can help you. If you don’t ask you don’t get and you will be amazed at how many people will want to see you a success and who would feel proud to help you be that success.

2016 is going to be an awesome year ahead, these 5 simple tips could make it even more awesome and most of them will cost every little and each will bring outstanding returns on your investment.

We are here specifically for new and fledgling businesses, charities, performers and individuals who need to be in the midst of the Social Media buzz.

                          

Rocoja

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The Language of Social Media

20 Sep

Personally, building a Social Media business means I spend as much time on my computer as many of my friends spend “at Work” in a “Proper Job”.

In fact I spend much more time now, as now instead of reaching for a milky drink when Insomnia hits at 3am, I reach for my trusty Asus Laptop & get on-line to see what’s happening & if I (or any of my clients) should be a part of it.

You see – social media NEVER sleeps… Luckily neither do I (OK, I do, but just 3 /4 hours a night).

I think my family & friends are probably a bit tired of hearing how passionate I am about Twitter, Pinterest & social media in general, however it’s very different to someone coming home from a day’s work, effervescing about the flowers in their shop, or the lovely people that came into their retail outlet. It’s different because is so hard to quantify what my job involves.

In plain terms, I write articles & blog posts, I tweet, I post updates, write reviews, in fact lately I’ve branched out into more of a “PR” role for some of my clients.

Social Media

But overall It’s  very difficult to explain how those things above translate to building a brand/clientèle to someone who doesn’t understand social media yet. (Something I can help you understand if you wish).

Social media is vital for business development, marketing, customer service & building a brand!

So, I work as a “Social media consultant” – well at least that’s what the insurance company who insures me categorises it as. In my eyes I am an additional service to small businesses who want to utilise word of mouth to build their business; but have accepted that word of mouth has changed forever to “tweet & update”!

To that end I have become bi-lingual, I have to translate between two worlds — that of the social media culture and that of the people have little to no experience with it. This is exciting & frustrating at the same time, but extremely rewarding when a client gets to see their customer base increase & they themselves can understand how it’s finally happened.

This is why the Bi-lingual part of my role is so important.

My clients may be in unfamiliar territory when it comes to marketing per-se, let alone social media marketing. They may be uncomfortable with change & unable to ratify the making of on-line relationships to finding & retaining new business. Many of my clients are used to the tried & trusted way of building relationships, Trade shows, Networking meetings, Door-knocking, telesales etc. The new language of social media is very foreign & it’s a massive bonus to be able to translate it into an easily understandable language.

Introducing social media to a small business or individual brings me the challenge of getting people to imagine the possibilities of something they’ve never experienced & I love it.

www.Rocoja.co.uk

Do I need Social Media? Click here

We are here specifically for new and fledgling businesses, Charities and individuals who need to be in the midst of the Social Media buzz.

                          

Rocoja

Upcoming event – Celebrity Charity Football Match, Ashford

16 Mar

Thank you for the mention to WhatsOnWhere

Upcoming event – Celebrity Charity Football Match, Ashford.

Theres a CELEB FC Event in Kent this weekend – Sunday 22nd March.

CELEBRITY TEAM EXPECTED 

Charity Football Kent

Rob Lamarr – Channel 5 Supercasino – Celeb FC Goalie

DJ Pied Piper – UK Garage Legend – Celeb FC “Player/Manager”

Andy Taylor – Singdate

Mr Rootsy – X Factor

Darren Taylor – Striker / Sponsor

Mark Anthony – Radio DJ

Johny Pach – TV Presenter

Shameek Farrell – Ex Semi-Pro Footballer

Danny Page (Pagey) – Radio DJ

J_Milz – Urban Music MC

Danny Legend – UKG Producer

Josh S – Model

J-Rock – BigBrovaz

Carl Owen – Model / Actor

Simon Osborn – Ex Semi-Pro Footballer

Leo The Lion – The Streets / The Voice

Gareth Graham – Ex Semi-Pro Footballer

MC Kie – UK Garage Legend

This is a charity benefit match in aid of the new sports pavilion at Charing FC, all funds raised will be going towards the completion!!

Events on the day to include;
** CROSS BAR CHALLENGE**
** RAFFLE WITH A TOP PRIZE OF A WEEKEND BREAK IN CORNWALL**
**BBQ**
**GILLINGHAM FC CHEERLEADERS**
**BOUNCY CASTLE**
**FACE PAINTING**

And much much more!!

Tickets are £2 for an adult, £1 for children or £5 for 2 adults and 2 children!

GATES OPEN AT 1PM

**Celeb FC players don’t get paid to participate, They are all volunteers, as are the admin & support team, because of this some members of the squad might not be available, and cancel at short notice.

Please contact us, if you would like some assistance from Celeb FC.

 

Stumble Upon   Celeb FC Facebook Twitter Celeb FC  Google Plus Celeb FC

Info@CelebFC.co.uk

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