Tag Archives: marketing

Why Bands & Singers should use Social Media

3 Feb

The internet has opened up endless possibilities and opportunities for promotion of individuals creativity, from painters to comedians and that is one of the main reasons bands and singers should use social media to promote new material, especially if it is being released commercially. This means creating a buzz, well in advance of the actual release date!

Rocoja Marketing Performer

Of course it may seem daunting, especially when you realise how much you can actually let your creativity flow, but social media gives you a chance to explore and experiment, try what works and see what doesn’t work.

If you were a singer or band in the 1970s or even in the 1980s you wouldn’t have needed to consider the internet, either to promote your songs, worry about “memes” or to release new material but now we are in the 21st century; cultures and expectations have changed and you need to use social media to promote yourself because it is what is expected. The music industry has changed beyond recognition with people becoming famous (& rich) purely from uploading 1 song on YouTube (Andie Case & Jason Derulo Car on Youtube).

Everyone is using at least one form of social media these day, it could be Facebook, Twitter or even Instagram and if you don’t use it it’s pretty much like you don’t exist. Social media is a fantastic marketing platform which is one of the reasons bands and singers really need to be using it.
Promoting new material via social media can be really easy, but most importantly you want to make sure you don’t make it a full on sales platform as that can be boring for your audience and you will lose your connections. Instead you need to aim for 80% of posts being conversational and funny with 20% of your updates being promotional.
The balance between keeping your social media promotional and conversational is tricky and yes you can do this yourself, but we would always say get some professional help. Some of the worst mistakes involve posts with spelling / grammar errors, no tags or back-links and over indulgent self-promoting. These can be really off-putting & that can affect sales / downloads & airtime!

So here are some quick tips from Rocoja

  • Copy anything you are going to post into a Word Doc before posting & run a Grammar & Spell check before posting it!
  • When you’re recording the new material why not share short video clips, show the gang eating lunch and maybe some back stage pictures too. These are all ‘conversational updates’ but they’re promoting your new material without being obvious about it and it’s updates like this that can work really well.
  • If you’re doing a tour before the release of the new material you can tweet about the different place you are but get the potential fans / consumers involved too, share photos you take on the day and get them to do the same.
  • Tell your fans where you are going on the promotional tour and where they can see you. If worded right this isn’t obvious it’s a promotional update, instead you’re letting fans know what’s going on and where they can see you, as a friendly update.
  • Make sure you insert back links to your download sites
  • Make sure you tag in friends in the industry, who may RT / Share your status’s & don’t be “me me me” Make sure you are sharing & RT’ing other peoples updates too.
  • DON’T buy followers of fans – Fake followers on any platform act in a negative way, sometimes even causing the accounts to be sanctioned by Twitter / Facebook /Instagram. Also your true fans will feel cheated.

The potential from Social media is endless, if you know how to maximize it…

Rocoja knows how to!

Contact us for some advice info@Rocoja.co.uk

We are to help.

                          

 

Small Business – Know your worth!

27 Oct

As small business owners, we all know the dream probably began with the tiniest spark – This spark is something you’ve carefully kindled into a flame; which we hope one day will be the roaring fire fuelling your future.

No one starts up a business with the intent of giving free hand-outs. But then again we all know that sometimes, this is exactly what happens.

Business Card

Perhaps it was easy to do the occasional favour for a friend back in the beginning, during those first steps when it was important to test the waters or when assessing the success of your ideas meant bringing them to life on a smaller scale; but as time moves on and the ideas grow, expand and become real – your time is much more precious.

The business is not just a small spark any more, it’s a lifestyle choice you live…..

It’s critical at this point, to put a value on your time, effort and skills.

Rome certainly wasn’t built in a day and neither was your empire. Equally, without support and carefully developed partnerships, the Romans would have fallen at the first hurdle.

In our digital world of instant contact, internet reviews and expedited delivery across the globe it can be difficult to pinpoint the exact moment that you make the step from ‘start-up’ to becoming a fully-fledged business. Much of that transition depends on the confidence you have in yourself and in your finished product.

Working with other small businesses can bring a sense of connection and support and establishing partnerships early on in the lifetime of a business can be incredibly rewarding.  It can seem like a good idea, once given the chance to offer your services to another business, to offer a heavily discounted rate; thereby, almost certainly guaranteeing a glowing review and endorsement of your product or service. However, just as quickly – the credibility of your work can come under the microscope. Questions can arise about shortcoming in your own sense of worth and the worth of the business.

Instead, offering your services at a price you would expect to pay for them, will ensure that there is a mutual understanding and respect. There aren’t many honest, hard-working business owners who don’t understand the difficulty of becoming and being a successful entity and therefore will accept your terms and pricing for the value that they stand for.

Remembering the ethos of being a good business owner is important when it comes to putting a price on what you do and what you hope your business will grow into.

At a certain point, these are no longer favours for a friend, and you aren’t in training any more; you are a BUSINESS providing a quality service / product & need to behave that way.

Respect for growing small-businesses is rich in our everyday lives, not just from others who have started and are starting out just as you are, but also from those consumers who are making informed choices about the people they seek out. Confidence in your product is always going to be your first tool in marketing and to undersell, even to another business can be detrimental to your business health.

Seek out other business possibilities, work out where you can both benefit from the support of one another.

www.Rocoja.co.uk

Do I need Social Media? Click here

                          

Social Media Impact

10 Aug Social media, Small Business, Facebook, Twitter, London

Social media is probably one of the greatest revolutions ever in communication, and as such it has a great impact in how businesses are advertised and even run.

Social media, Small Business, Facebook, Twitter, London

By means of creating, sharing and exchanging information, ideas, images and videos, people have the opportunity to be part of a massive virtual community.

Regarding the business world, this immediacy and efficiency when dealing with information are helping (and will carry on helping in the future) monitoring trends, doing market studies, advertising and growing opportunities.

Benefits of social media go from simply sharing some piece of information socially to opening up new career opportunities or building up a solid reputation.

Social networks like Facebook and Twitter allow users to pass any information they want to the appropriate audience.

Used in business environments, getting the location, gender, age and other features of the networks’ users, companies can easily know which audience to target as well as finding new possible clients.

In addition to seeking people to help businesses grow and sending information directly to them, social media is a great to tool when it comes to feedback.

Any new product that is shown and advertised through social media and then shared by users will receive the opinion of many of those users; after the product has been tried.

This information can then be used by the company to improve.

Social media has been able to reach a level of advertising and passing of information that no other media ever could until now.

Information is passed directly from person to person without needing intermediaries; not only this but also the fact that social network users’ preferences and personal information make it much easier for companies to show their products to the right people.

Be it from a laptop or thanks to a mobile app, social networks like Facebook,Twitter or Pinterest as well as many others that may not be as popular yet, help build up a good relationship with customers and the three of them effectively serve both parties: business and customer

For any more help / advice  or Small Business Tips & Trick

Please contact us

Info@Rocoja.co.uk 

Karin

Please join Rocoja on any of the social media platforms below

Image  Image  Image  Image  Image  Image

Mobile Geddon – Google Algorithm change

21 Apr

This month, Google is implementing a major update to its algorithm that will change the order in which websites are ranked when users search for something from their phone.

The algorithm will start favouring mobile-friendly websites i.e: those that have been optimised to look better & react better on Mobile devices, utilising effect such as larger text & resized images etc.

Google will now be ranking them higher in searches with a “mobile-friendly” note on them.

Rocoja Mobile friendly

Websites that aren’t mobile-friendly will not be ranked as high as they usually were.

This has happened as more & more people are utilising mobile devices to access online content – that includes, shopping & service providers. Therefore Google wants to ensure the user still has a pleasurable experience & only wants the sites that are easy to use ranked highly..

These changes were announced at the beginning of the year, giving businesses ample opportunity to get cracking on updating their sites, making the changes that are necessary to keep their sites from disappearing from results lists.

However many small businesses may be adversely affected purely because they do not have a “webmaster” or a company managing their site & the algorithm change may have bypassed the MD’s / owners completely..

This is where the new buzzword “Mobile-geddon” has come from, as it may have a catastrophic effect on businesses that haven’t caught up with these changes.

I think the businesses most at risk will be the smaller ones, who rely on specific area searches – for instance a member of the public searching for a restaurant in their area, will now NOT see a local restaurant if it hasn’t updated its site & made the changes Google requested.

MobilegeddonOverall Google is making the user experience key. It’s no good if they point them to your site & they cannot actually see it as it hasn’t been optimized for mobile viewing, so here in lies the reason for Mobile-geddon.

If YOU are worried by this or need a fast, effective & reasonably priced solution for your website please contact us for some advice info@Rocoja.co.uk

www.Rocoja.co.uk

                          

Marketing for Performers

6 Apr

Everyone knows that nowadays it is vital to have social media campaigns running alongside every business, project, or creative venture.

However, sometimes musicians and performers can overlook this aspect of promotion in favour of creating and performing.

Thankfully this social media marketing work can be handed over to a professional company who will run your social media campaigns for you – ensuring consistent and beneficial delivery.

As a creative, your focus should be and usually is, dedicated toward your music; be that writing or performing. To become bogged down in all the extras that go along with promoting yourself can seriously take away from your time working as a performer, and your art is likely to suffer as a consequence.

Having a website is no longer enough, people expect to engage with you on a host of social media platforms be it Facebook, Twitter, Pinterest, Instagram or other. To do this well is a full time job and doing it well will really get you the exposure that you desire to move your career as an artist forward.

However, It is not just a case of interacting with fans via these channels either – think business’s who want to know more, radio shows, venues who may wish to hire you and so on – a professional company handling your social media will be interacting and networking on your behalf to take you to the next level.

PR Is important on 2 levels – Public Relations – Bringing you to your potential fans attention, as well as Page Rank on search engines are both extremely important and planning your social media posts around ranking in search engines is imperative & should be all part of the service your Social Media Company provides.

A dedicated company working for you will know that at least 12 weeks before you launch a new single you need to be posting on a certain topic in a certain way, building up momentum. Then they will know how to correctly follow up the release of a single to prolong the hype and encourage sales.

Having a professional marketing company manage your social media can really make the world of difference to your exposure and therefore your career, leaving you to concentrate on what you do best, make music.

Or contact us for some advice info@Rocoja.co.uk

We are to help, can provide references and will happily give you a free review of any marketing you have at present..

                          

3) Quick Tips for your Social Media campaigns

19 Mar

You need a good Social Media strategy nowadays.

Social media business

With Consultants like us, creating great content for our clients; small businesses are now, more than ever needing to ensure their Social Media is relevant & engaging;

And while I will still maintain, employing a professional is a much better (& safer) option, here is some help for all you “go it aloners” out there.

 

1)         Pick Your platforms carefully – not every business needs to be on every social media platform.Logos

Some businesses should be on visually rich sites such as Pinterest, Instagram and YouTube, while others  are more suited to the text only “quick-info” style of Twitter. You MUST understand your audience, do some research, have a look at what they are interacting with, before making the plunge, as a badly managed Social Media account can be detrimental to how prospective clients / customers perceive you.

 

2)        Just because you can, doesn’t mean you should! aka – Avoid the hard sell!

The main thing I try to explain to my small businesses is that Social Media is not about selling.  Your followers & friends will not thank you for appearing in their timeline extolling the virtues of your business, time after time & they will “switch -off”. I know we are all proud of our business & want to shout it from the rooftops BUT your Twitter / Facebook is probably not the best place to do that over & over again. A little bit of self-promo is ok once in a while, but try to make your overall strategy about enhancing your followers experience, encouraging them to share out the information you are bringing to them. remember although you see a screen when you post your content, the recipients are human & want to be spoken to as such.

3)         Dont think its a free for all online!

This is by no means a “free” marketing tool. In fact Social media is expensive! Just ask those people or companies who have been sued or have been ruined because Tweets sent were deemed to be offensive. Some famous examples of a Social Media storm have included – Courtney Love , Marlon Wayans , US HighSchool & these cases. Be careful what you post, make sure you are being truthful.

Social Media

Some other great blogs around this subject are here:-

Is Bigger always Better?       Social Media – DIY?       The 4 Platforms I love!

Social media language.        Should I Auto It?

 

Or contact us for some advice

www.Rocoja.co.uk

We are here specifically for new and fledgling businesses.

                          

 

 

 

 

 

The language of Social Media

9 Mar

Personally, building a Social Media business means I spend as much time on my computer as many of my friends spend “at Work” in a “Proper Job”.

In fact I spend much more time now, as now instead of reaching for a milky drink when Insomnia hits at 3am, I reach for my trusty Toshiba Laptop & get online to see what’s happening & if I (or any of my clients) should be a part of it.

You see – social media NEVER sleeps… Luckily neither do I (OK, I do, but just 3 /4 hours a night).

I think my family & friends are probably a bit tired of hearing how passionate I am about Twitter, Pinterest & social media in general, however it’s very different to someone coming home from a day’s work, effervescing about the flowers in their shop, or the lovely people that came into their retail outlet. It’s different because is so hard to quantify what my job involves.

In plain terms, I write articles & blog posts, I tweet, I post updates, write reviews, in fact lately I’ve branched out into more of a “PR” role for some of my clients.

Social Media

But overall It’s  very difficult to explain how those things above translate to building a brand/clientele to someone who doesn’t understand social media yet. (Something I can help you understand if you wish).

Social media is vital for business development, marketing, customer service & building a brand!

So, I work as a “Social media consultant” – well at least that’s what the insurance company who insures me categorises it as. In my eyes I am an additional service to small businesses who want to utilise word of mouth to build their business; but have accepted that word of mouth has changed forever to “tweet & update”!

To that end I have become bi-lingual, I have to translate between two worlds — that of the social media culture and that of the people have little to no experience with it. This is exciting & frustrating at the same time, but extremely rewarding when a client gets to see their customer base increase & they themselves can understand how it’s finally happened.

This is why the Bi-lingual part of my role is so important.

My clients may be in unfamiliar territory when it comes to marketing per-se, let alone social media marketing. They may be uncomfortable with change & unable to ratify the making of on-line relationships to finding & retaining new business. Many of my clients are used to the tried & trusted way of building relationships, Trade shows, Networking meetings, Door-knocking, Telesales etc. The new language of social media is very foreign & it’s a massive bonus to be able to translate it into an easily understandable language.

Introducing social media to a small business brings me the challenge of getting people to imagine the possibilities of something they’ve never experienced & I love it.

www.Rocoja.co.uk

Do I need Social Media? Click here

We are here specifically for new and fledgling businesses.

                          

Social Media Mistakes

1 Mar

One of the things I come across a lot in my line of work, is the questioning of how a company can obtain actual results or return on investment (ROI) through social media marketing.

The truth is that in the start of the social media revolution; to “appear online” was just enough and there were few companies on Facebook (and even less on Twitter), so it was easy to get attention.

With the popular adoption of social media, it is now even harder to keep companies prominent in this social standing wave. Moreover, social media is very different from traditional marketing.

Social M Mistake

These difficulties, adding to the fact that social media marketing is relatively new, cause small companies inevitable mistakes and costly missteps can happen.

Below there is a list of the top five mistakes (or gaffes) small companies can find themselves making..

Mistake 1: Speaking/Selling TO people instead of engaging with them

Many small companies see social media as another way to spread information, such as a website or news feed. Then they wonder why no one talks to them.

Example: “We continue following the people, but they do not follow us back! Why don’t they talk to us?”

The answer to this question in social networks is the same as the real world. Would you spend time with someone who just kept pushing their own agenda every time you met with them?

Start a conversation based on a mutual interest. You know that Just talking non stop about yourself, even if you move from group to group, will not engage people. They will become bored & “switch-off”.

Join the conversation, and add VALUE to the dialogues.

Instead of seeing social media as another place where you can disseminate promotional messages (offers, releases, new product announcements, etc.), businesses get better results by engaging with the online community by actively participating.

Mistake 2: The mentality of “If you build, they will come”.

Most small companies are excited when they enter Twitter and Facebook and then they look around and ask, “Where is everybody?”

Absolutely everyone is busy on the Internet connecting with friends, family and people who enjoy subjects of common interest. People do not have the time, interest, or simply ability to connect with each company or brand that tries to contact them.

As an example, consider that on average a person on Facebook is connected to 130 people and 80 pages, add to that groups and events. If each of these upload 5 publications in day, there will be more than 1,000 updates in one day to be seen by each individual.

Your company should have a plan to promote your accounts on social media with VALUE to those with whom you connect. Not simply create an account and consider that the world will interact!

Mistake 3: Obsession with having the largest number of fans / friends / followers.

A study done last July showed that only 3% to 7.5% of your Facebook fans actually see your posts.

Thus, rather than focusing on the amount of “likes” that your page has, you should focus on creating quality and relevant content so that you can build engagement with your followers.  Add to this, the new algorithms introduced by Facebook recently, aimed at enhancing the individuals experience by cutting down “spammy” advertising posts. You really have to know how to write & enhance your post.

Mistake 4: Not being prepared for questions or problems.

When small companies enter the world of social media, they should be prepared to answer basic questions from time to time. Consumers expect companies that are active in social networks to be able to respond as if they were a customer service desk; this means that if your company has constant problems, they are likely to appear on social networks.

This should not be a surprise to anyone, but unfortunately, many small companies are not prepared. Make a list of the 10 most frequently asked questions you are getting by phone or email and be prepared to deal with those in social networks.

Mistake 5: Lack of a clear plan.

The biggest root cause for not having satisfactory results in social networks is the lack of a plan. Since accounts on social media networks can be created free, it is common that most companies create and start publishing “things”.

The problem is that without a plan, some “things” that are posted are most likely to be of no interest to your target audience. Even if your audience is interested in “things” that you post, it may be difficult to create a link between social media interactions and the real value you are looking for. Example: engagement with the brand, brand building, brand association, orders, sales, conversions, etc. Without goals and a defined plan, it will be very difficult to measure any kind of success.

It may sound daunting – BUT Social Media is an absolute must for any business now.

However it doesn’t have to be difficult and you can have fun whilst using it but it is essential for every business to be using it effectively.

Just remember that your customers always come first and want to be made to feel special.

The way your business comes across on Social Media will give an instant impression of your business.

Make it a friendly, professional, consistent one.

Contact Rocoja Limited for help and advice.

We are here specifically for new and fledgling businesses.

                          

Is Bigger always Better?

25 Feb

Rocoja has had the pleasure of working with some lovely new businesses over the last 2 years – From cake makers who work from home & celebrities starting out in the music industry to construction & building companies; all of whom needed some direction & assistance with their marketing.

From full marketing support with Flyers & e-shots to just handling Twitter; Rocoja has helped, advised & created business plans that has afforded them a stream of marketing opportunities they didn’t know existed.

However there are still those which take the business plan we prepare (For free) after spending time with them & learning about their passions & goals; researching their products & services, learning about their history & ethics; then go with a “larger company”.

Why – Because many businesses & individuals are still caught up with the “bigger must be better” falsehood..

Bigger Better?

One of the latest companies we have helped was paying just under £1000 per calendar month for a “Full Social Media presence” to be built. However this wasn’t translating into visitors to the website (an e-commerce venture) & the reports at the end of the month from the “Agency” was showing lots of work happening so it just wasn’t making sense.

Through a referral, we carried out a full investigation & prepared a detailed report, showing that lots of tweets were indeed happening BUT with no interaction. The same was apparent on the Facebook page – lots of posts, but only 7-10 people seeing each one & then no interaction.

Worst of all The Social media platforms were not even branded & looked completely separate from each other.

There was a conveyor belt  of “blogs”, “posts” & “tweets” on behalf of the business with links to websites & news stories BUT not relevant or researched & not linked back to the company.

We know that at the start of the Twitter revolution it was seen as a FACT that you had to have as many followers as possible to be even considered successful but now we all are painfully aware that just isn’t true. A business / individual trying to build a quality profile will need concise, targeted followers who will help grow a loyal customer/fan base, engaging  & sharing information..

My point is, did the large agency spend the time to know the small business; its owners, its history? Did it post articles that the companys potential customers would like to read about? Do you think it wanted to spend that time, getting to know its client?

bad-chart.png

Or did it hope they were stuck in the Bigger is Better frame of mind & churn out analytics & charts which look good?

Yes a larger agency may have expertise & more manpower but a smaller consultancy has the expertise & flexibility they may not have (despite promising such). The smaller consultancy will also (usually) be much more accommodating with things you need actioned quickly, or invoices etc you need to defer a few days; as we understand time pressures & financial constraints of a small business much better than an “expert” in a team of people in a large business where they do not have to deal with such things.

We also feel a smaller consultancy is the best choice if you are looking for individual guidance, as well as marketing; as we are more likely to involve you if you wish & that can only be a good thing for your business.

Afterall hiring a consultancy gives you other bespoke options, such as having someone come in & help you on-site if you wish, to learn how to eventually take over the marketing yourself. Its also a great way to have the marketing completed, while you run your business but with the option to move to a larger machine if (we hope  – when) your business is big enough to warrant a bigger more impactful agency led campaign.

Unfortunately from experience of many of the small businesses we have assisted, the thing at the forefront of what the companies find when hiring a bigger agency is Bigger usually extends to the Bill at the end of the month!

Is Social media relevant to the Small Business Person?

Contact Rocoja Limited for help and advice.

Facebook Rocoja     Rocoja Google +     Rocoja linked in      Stumble upon     Twitter Rocoja

Facebook for Small Business is Changing

4 Feb

Have you started noticing that your Page posts aren’t showing up in friends and follower’s news feeds as much anymore?

Facebook Business Page

Has your company’s engagement levels decreased on your Facebook Page?

This is because Facebook has implemented a change in 2015 intended to improve the experience for personal users. (Their official stance).

According to the recent announcement on Facebook’s blog, they are reducing the number of overly promotional page posts in users’ News Feeds.

“As part of an ongoing survey we asked hundreds of thousands of people how they feel about the content in their News Feeds. People told us they wanted to see more stories from friends and Pages they care about, and less promotional content.”

Many of us who manage our own Facebook business pages & indeed other small business pages, are more of the opinion that it has more to do with moving towards a “proper” business versus personal format on their platform. Ensuring people have to promote their business pages correctly – via paid for ads & boosts, much the same as you would if you advertised on any other platform.

The main thing we have all seen is a huge decrease in organic views on business pages & this doesn’t even depend on the amount of followers / likes you have.

However good content is still getting out there – Facebook is initially targeting “salesy” small businesses – the type that show the following:-

  • Posts that solely push people to buy a product or install an app
  • Posts that push people to enter promotions and sweepstakes with no real context
  • Posts that reuse the exact same content from ad

So great & engaging content is important – Your customers will still be on Facebook – They are not going to move away just because Facebook decides to limit businesses from appearing… BUT Facebook ads & boosted posts are extremely important.

What do these changes mean for small businesses who are unsure about Facebook advertising?

You should be doing the following immediately

  1. Evaluate your Facebook marketing strategy and create content that will be engaging.  This type of content needs to provide value to your audience—content that they can learn from, share, and want to share out.
  2. Use the correct link format when posting links on your Facebook page instead of burying links in photo captions.
  3. Run a Facebook posting test to see what kind of posts gets the most engagement. For example, One of my clients is a Haulage company, so instead of posting general stuff like “Its Valentines soon – What are you planning to buy for your partner?”  I try to post content that contains valuable advice related to the clients followers; such as:  “Did you know that during Valentines week, small businesses transport costs can double due to …”
  4. Post images and videos on Instagram and cross-post to Facebook..
  5. Use a social media content calendar to organize posts on Facebook to coincide when your target demographic is online.

However all of the above takes time & is not a quick thing to learn how to do correctly – that’s where a Social Media company such as Rocoja Limited comes in.

Overall by targeting less ads strategically, you can achieve much greater efficiency than just posting lots of content after content, which will now not be sent out.

Businesses must start to use Facebook boosts & ads to target audiences in order to increase reach. Something Rocoja is perfectly able to help with.

 Going forward

There are things you as a Business owner can do to help reach & overall market value.

Get to know your Facebook audience

Data showing what ads are most successful is useful as it gives you insight about content that resonates the most with your audience and what communication style your audience responds to the best; Any Social media company worth its salt can get this information for you. (Have a read here) 

Don’t focus on selling on Facebook
One of the main reasons why Facebook is changing its algorithm is because more and more businesses are posting sales-driven content, as opposed to resourceful content that will provide value to their audience.

Post your best content on Facebook
Facebook wants people to see only the best content on their News Feed. Which means that in order for a business to see engagement on their posts, you have to be mindful of the type of content you are posting!

Just because it’s been successful on other platforms, it may not translate onto this new, much more selective Facebook. So do your homework. Content that has the most clicks and shares is important to you & is something the new algorithm is aiming for via the paid for boosts.

With all that in mind – Don’t be tempted to forget about your Page!

In October 2014 nearly a billion people visited Facebook Pages.

Of those visits, more than 750 million happened on mobile devices.

Many businesses also use Pages as a customer service channel.

Businesses should think about their Page as a cornerstone of their online identity, not simply as a publishing service.

The businesses that are doing this well understand the discovery and communication that happens when people come to their Page.

And it’s important to note that Facebook is increasing its investment in Pages also.

We have recently seen a “Contact us” button arrive at the top of some pages & a “Menu” list arrive on restaurant pages. So they are most definitely here to stay!

For any more help / advice or Small Business Tips & Tricks

Please contact us

Info@Rocoja.co.uk

Karin

Please join Rocoja on any of the social media platforms below.

Active-Facebook-icon

Active-Google-Plus-icon

Active-Twitter-icon

Behind The Scenes - Life as a Spoonie

The Fading Ghost / Professional Eccedentesiast

Road To Somewhere Else

the view from the dark side: politics, media, cities & culture

Streetsister

Conversations with Street People

companyformationuk

Company Formation UK|Business Start up UK|Accounting Services UK

Dennis Cardiff

Poems & Prose

The savvy bookkeeping blog

Bookkeeping tips for the small business owner.

Logical Quotes

Social Media for Small Business in Surrey & SW London

%d bloggers like this: